In the new media era, in order to cope with the severe and complex international trade situation and actively promote the development of overseas enterprises, Sunac Cloud Academy and Shenzhen Cross-Border E-Commerce Association will explain the solutions to overseas enterprises one by one and help Chinese enterprises sail overseas. It will now be held [ Leading the trend of going global - LinkedIn (LinkedIn) marketing solutions help Chinese companies sail overseas] Special activities, the activities are arranged as follows: • Theme content * Global overview of LinkedIn platform * Changes in overseas marketing trends * LinkedIn marketing solutions * Endowment Capable of all-area marketing scenarios * Best practices for Chinese enterprises going overseas * Measuring the effect of brands going overseas * LinkedIn message for Chinese enterprises going overseas • Time and address: June 5, 2024, 2:30-4:30 pm Address: Liuxian, Nanshan District, Shenzhen 5th Floor, Building A, Jiangzao Digital Industrial Park, No. 1195 Avenue • Branch
On June 16, the World Cross-Border E-commerce Development Conference co-sponsored by the China Association for Trade in Services, China-ASEAN Center, and the Central Asia Regional Economic Cooperation Institute was successfully held in Langfang.Beijing Sunac Cloud was selected as a member unit of the 'China Cross-border E-commerce 50-person Forum'.Zhang Yingchun, VP of Beijing Sunac Cloud, and Dai Shize and Zhang Tongkai of e-commerce service departments attended the event.•'China Cross-border E-commerce 50-person Forum' The China Cross-border E-commerce 50-person Forum is supported by the Counselor's Office of the State Council, strongly advocated by counselors such as Lin Yifu and Tang Min, and established by the China Association for Trade in Services.An innovative business model that aims to integrate all aspects of the cross-border e-commerce industry chain, with cross-border e-commerce enterprises of a certain size and unique resources as the core, to form upstream and downstream relationships, promote mutual exchanges and cooperation among members, and achieve development A win-win industry organization.'China Cross-border E-commerce 50-person Forum' since
On April 17, 2024 (Wednesday), from 14:00 to 17:00, on the 19th floor of Tower B of Letai Center (Sinosure Hebei Branch), Sunac Cloud Academy, Google China, LinkedIn China, and Sinosure, held the 'Promote Opening the door to the world and helping Hebei brands go overseas with confidence' event was a complete success.This event is hosted by the Hebei Provincial Cross-Border E-Commerce Association, hosted by Sunac Cloud Academy, and supported by Google China, LinkedIn China, and Sinosure Hebei Branch.Facing the increasingly complex international political and economic situation, as well as increasingly fierce international market competition, international trade risks are unpredictable... Sunac Cloud Academy explains how to break the situation one by one for overseas companies.On that day, more than 30 corporate customers came to the venue to participate in the event, and the atmosphere was warm.First, Google’s Chinese partners shared Google’s thoughts on the issue of Chinese brands going global and shared
With the theme of 'Silk Road E-commerce·Cross-border Expansion', this summit was held around the interpretation of cross-border e-commerce trends and the sharing of cross-border e-commerce operations, focusing on the full relaxation of the global epidemic, the rapid development of digital trade, and the regional integration of RCEP And under the background of major changes in the accelerated evolution of geopolitics, we will discuss the opportunities and challenges faced by the development of foreign trade and cross-border e-commerce in Baise, Guangxi in the new era. In order to give full play to the location advantages of Baise, Guangxi, we will actively integrate into the 'Belt and Road' and 'Belt and Road' 'Corridor Circle' and the construction of the New Land-Sea Corridor in the West provide suggestions and suggestions for promoting the construction of Guangxi Baise Key Development and Opening Pilot Zone, and open up a new pattern of all-round open development that is fully integrated into the whole region, 'south direction, north connection, east integration, and west integration' , creating a new path of open development.In the cross-border e-commerce trend interpretation session of the conference, Nie Linhai, former inspector of the Department of E-commerce and Information Technology of the Ministry of Commerce and chairman of the China E-commerce Association Alliance, Yao Wenping, specially invited executive vice president of the China Council for the Promotion of International Investment, and Da
From July 31 to August 2, 2023, a three-day grand exhibition will be held at the Shenzhen International Convention and Exhibition Center - 'The 2023 Sixth Global Cross-Border E-Commerce Festival and the Eighth Shenzhen International Cross-Border E-Commerce The trade expo'has come to a successful conclusion.This exhibition is not only a collision of knowledge and insights, but also a wonderful feast of win-win cooperation for the industry.According to official statistics, from July 31st to August 2nd, the number of visitors to the exhibition in the three days exceeded 85,000, and the online live broadcast received 800,000 views, covering more than 1 million people.
On February 25, 2023, the Hebei Cross-Border E-Commerce Association Talent Committee 2023 Work Discussion Meeting was successfully held at Sunac Cloud College, the vice-president unit of Shijiazhuang Lerthai Center.This conference was held in a combination of online and offline forms. Hebei Normal University for Nationalities, Beihang University of Aerospace Industry, Cangzhou Normal University, Tangshan University, Yanshan University, Hebei University, Hebei Northern University, Hengshui University, Hebei University of Engineering, Xingtai University, Hebei The meeting was attended by heads of 11 university committee branches including the University of Economics and Business, as well as the e-commerce leaders of Chenggongyi and Great Wall New Media, as well as e-commerce lecturers and business representatives.The meeting was chaired by Zhou Jianhua, Secretary-General of the Hebei Cross-Border E-Commerce Association and Director of the Talent Committee of the Hebei Cross-Border E-Commerce Association.
On March 29, Sunac Cloud was invited to participate in the 2023 China (Changli) Cross-border E-commerce Summit Forum hosted by the Changli County Party Committee Government and co-organized by the Hebei Cross-Border E-Commerce Association and the Hebei Changli Economic Development Zone Management Committee. .With the theme of 'New Situation, New Business Forms, and New Silk Road', this summit forum specially invited well-known domestic experts and scholars, industry leaders, and heads of cross-border e-commerce companies to discuss the advent of the post-epidemic economy, the rapid development of digital trade, and the global Against the background of intensified geopolitics, we will explore the opportunities and challenges of China's cross-border trade development in the new era of 'One Belt, One Road', provide new perspectives, new paths, and new methods for local enterprises and brands in Changli to go overseas, and help build a strong foreign trade county and Qinhuangdao cross-border trade. The development highland of the Overseas E-commerce Comprehensive Pilot Zone and the Foreign Trade Innovation Demonstration Base will provide suggestions and suggestions to promote the transformation and upgrading of Changli's industry, create a new cross-border business card for Changli, and open up a new situation in Changli's foreign trade development in an all-round way.
In order to synchronize the needs of the development of Chinese brands in the globalization stage, and better meet the needs of huge Chinese corporate brands to go overseas, so that Chinese users can receive more professional overseas marketing services and rapid response, recently, Beijing Sunac Cloud has spread good news again. !On the basis of many years of cooperation, Beijing Sunac Cloud has upgraded its cooperation with LinkedIn and successfully promoted to the 2023 LinkedIn advertising and marketing business regional agent.
Views: 0 Author: Site Editor Publish Time: 2023-05-11 Origin: Site
YandexTechnical Search Optimization for SEO
Although Google and Yandex have many similarities, Yandex has its own set of algorithm rules.These subtle differences in rules are what determine how a site performs in Russia.
QHow to get a website indexed by Yandex?
AGoogle’s new algorithm indexes new content significantly faster, while Yandex’s indexing of new content takes significantly longer.In order to get your website included in Yandex faster, it is recommended to submit a sitemap through Yandex Webmaster.
QYandex’s attitude towards jacaScript and css?
AAs early as 2015, Yandex had information that it could already crawl jacaScript and css content.Even so, it is still not recommended to place large-scale dynamic content on the website. Keep the page static as much as possible, which is the best choice for any search engine.
QPage tag problem?
ANow many search engines, including Google and Baidu, have given up giving weight to meta tags in pages, but Yandex still has a positive attitude towards some tags.Of course, this does not mean that you can cheat by stuffing keywords with tags, as long as you use them correctly. Yandex sometimes punishes cheating more strictly than Google.
QIs the content of the page original?
AAmong the three typical search engines, Baidu seems to have given up on originality, while Google pays more attention to it than Yandex.In 2008, Yandex updated the Nakhodka algorithm, which cracked down on plagiarized content more aggressively than ever before, so you must pay attention to this when building a Russian website.
QPop-up ad problem?
AAmong the three typical search engines, Yandex updated its core algorithm in 2012 and vigorously cracked down on pop-up ads.Subsequently, the algorithm was upgraded in 2014, and the crackdown on pop-up problems was further strengthened.In addition, based on years of experience, pop-up ads are effective for domestic users, but foreigners don’t seem to be very interested in them.The gain outweighs the loss, so it is recommended to avoid unnecessary pop-ups.
YandexOn-page search optimization
There are no golden rules for search engine optimization, and no one can say that their approach must be theoretically correct.However, through the search engine algorithm, it is still possible to determine what the values of this search engine are, and it is feasible to take measures accordingly.
Yandex has many algorithms, so I won’t list them all. The core purpose is still to ensure that users get high-quality content that matches their search intent.
Let’s briefly talk about some representative Yandex algorithms.
8-SP1:In the algorithm launched in 2008, Yandex used to give very high weights to websites with older domain names, but this algorithm has since given higher weights to some new and valuable websites.
At the same time, this algorithm reduces the importance of backlinks to the website to a certain extent.
AGS:It was launched in 2008 and has been continuously improved in the following years. Simply put, its role is to crack down on low-quality and repetitive content, and it is very powerful.
Yandex ICS:This cannot be called an algorithm, but a website scoring system.In the overall system, Yandex pays great attention to the user experience of the website. Websites with long user stays and good feedback will receive certain weights.
Yandex
Image search optimization
Overall, there is no big difference between optimizing images on Yandex and Google or Baidu. Let’s just talk about it briefly.
Yandex officials also admitted that using high-quality images on the website can improve the user experience and thereby obtain higher ICS scores.
Yandexlocal search optimization
Because Russia has a vast territory, the optimization value of localized search is obviously greater than that of Google, even though the United States is also very large.
In Yandex Webmaster, you can specify the area you want to target. From a user's perspective, geolocation searches are an important part of obtaining valuable information.
However, although you can specify the region yourself, Yandex will monitor the website’s IP, contact information, etc.Between the two, Yandex will trust the information it monitors more than the information you submit.
Yandex Off-site search optimization
Compared with Google, Yadex made changes to the way link weights were assigned earlier.In 2005, Yandex launched the Nepot filter, which specifically targets unnatural links.
What’s interesting is that in 2013, a beta algorithm was launched on a small scale to target link-free rankings in special industries such as real estate and tourism.However, the effect was not very satisfactory. Then the Minusinsk algorithm was updated and the link issue was still taken into consideration.
Yandex Mobile optimization
Whether we want to believe it or not, mobile devices are the trend now, and the Russian market is no different.
Yandex is more representative of the mobile algorithm code-named Vladivostok, which focuses on responsive or dynamic websites.
The general logic is similar to that of other search engines. Interestingly, there is a note about fonts in Yandex website monitoring. It believes that fonts of 12 pixels or larger are suitable for mobile devices. If the font is too small, it may affect the ranking on the mobile terminal. Performance.
Yandex International search optimization
Yandex is similar to Google in this regard. It is also not recommended to use redirects to force users to access a certain language version of the website, which will damage the user experience.
Yandex Recommended search optimization tools