In the new media era, in order to cope with the severe and complex international trade situation and actively promote the development of overseas enterprises, Sunac Cloud Academy and Shenzhen Cross-Border E-Commerce Association will explain the solutions to overseas enterprises one by one and help Chinese enterprises sail overseas. It will now be held [ Leading the trend of going global - LinkedIn (LinkedIn) marketing solutions help Chinese companies sail overseas] Special activities, the activities are arranged as follows: • Theme content * Global overview of LinkedIn platform * Changes in overseas marketing trends * LinkedIn marketing solutions * Endowment Capable of all-area marketing scenarios * Best practices for Chinese enterprises going overseas * Measuring the effect of brands going overseas * LinkedIn message for Chinese enterprises going overseas • Time and address: June 5, 2024, 2:30-4:30 pm Address: Liuxian, Nanshan District, Shenzhen 5th Floor, Building A, Jiangzao Digital Industrial Park, No. 1195 Avenue • Branch
On June 16, the World Cross-Border E-commerce Development Conference co-sponsored by the China Association for Trade in Services, China-ASEAN Center, and the Central Asia Regional Economic Cooperation Institute was successfully held in Langfang.Beijing Sunac Cloud was selected as a member unit of the 'China Cross-border E-commerce 50-person Forum'.Zhang Yingchun, VP of Beijing Sunac Cloud, and Dai Shize and Zhang Tongkai of e-commerce service departments attended the event.•'China Cross-border E-commerce 50-person Forum' The China Cross-border E-commerce 50-person Forum is supported by the Counselor's Office of the State Council, strongly advocated by counselors such as Lin Yifu and Tang Min, and established by the China Association for Trade in Services.An innovative business model that aims to integrate all aspects of the cross-border e-commerce industry chain, with cross-border e-commerce enterprises of a certain size and unique resources as the core, to form upstream and downstream relationships, promote mutual exchanges and cooperation among members, and achieve development A win-win industry organization.'China Cross-border E-commerce 50-person Forum' since
On April 17, 2024 (Wednesday), from 14:00 to 17:00, on the 19th floor of Tower B of Letai Center (Sinosure Hebei Branch), Sunac Cloud Academy, Google China, LinkedIn China, and Sinosure, held the 'Promote Opening the door to the world and helping Hebei brands go overseas with confidence' event was a complete success.This event is hosted by the Hebei Provincial Cross-Border E-Commerce Association, hosted by Sunac Cloud Academy, and supported by Google China, LinkedIn China, and Sinosure Hebei Branch.Facing the increasingly complex international political and economic situation, as well as increasingly fierce international market competition, international trade risks are unpredictable... Sunac Cloud Academy explains how to break the situation one by one for overseas companies.On that day, more than 30 corporate customers came to the venue to participate in the event, and the atmosphere was warm.First, Google’s Chinese partners shared Google’s thoughts on the issue of Chinese brands going global and shared
With the theme of 'Silk Road E-commerce·Cross-border Expansion', this summit was held around the interpretation of cross-border e-commerce trends and the sharing of cross-border e-commerce operations, focusing on the full relaxation of the global epidemic, the rapid development of digital trade, and the regional integration of RCEP And under the background of major changes in the accelerated evolution of geopolitics, we will discuss the opportunities and challenges faced by the development of foreign trade and cross-border e-commerce in Baise, Guangxi in the new era. In order to give full play to the location advantages of Baise, Guangxi, we will actively integrate into the 'Belt and Road' and 'Belt and Road' 'Corridor Circle' and the construction of the New Land-Sea Corridor in the West provide suggestions and suggestions for promoting the construction of Guangxi Baise Key Development and Opening Pilot Zone, and open up a new pattern of all-round open development that is fully integrated into the whole region, 'south direction, north connection, east integration, and west integration' , creating a new path of open development.In the cross-border e-commerce trend interpretation session of the conference, Nie Linhai, former inspector of the Department of E-commerce and Information Technology of the Ministry of Commerce and chairman of the China E-commerce Association Alliance, Yao Wenping, specially invited executive vice president of the China Council for the Promotion of International Investment, and Da
From July 31 to August 2, 2023, a three-day grand exhibition will be held at the Shenzhen International Convention and Exhibition Center - 'The 2023 Sixth Global Cross-Border E-Commerce Festival and the Eighth Shenzhen International Cross-Border E-Commerce The trade expo'has come to a successful conclusion.This exhibition is not only a collision of knowledge and insights, but also a wonderful feast of win-win cooperation for the industry.According to official statistics, from July 31st to August 2nd, the number of visitors to the exhibition in the three days exceeded 85,000, and the online live broadcast received 800,000 views, covering more than 1 million people.
On February 25, 2023, the Hebei Cross-Border E-Commerce Association Talent Committee 2023 Work Discussion Meeting was successfully held at Sunac Cloud College, the vice-president unit of Shijiazhuang Lerthai Center.This conference was held in a combination of online and offline forms. Hebei Normal University for Nationalities, Beihang University of Aerospace Industry, Cangzhou Normal University, Tangshan University, Yanshan University, Hebei University, Hebei Northern University, Hengshui University, Hebei University of Engineering, Xingtai University, Hebei The meeting was attended by heads of 11 university committee branches including the University of Economics and Business, as well as the e-commerce leaders of Chenggongyi and Great Wall New Media, as well as e-commerce lecturers and business representatives.The meeting was chaired by Zhou Jianhua, Secretary-General of the Hebei Cross-Border E-Commerce Association and Director of the Talent Committee of the Hebei Cross-Border E-Commerce Association.
On March 29, Sunac Cloud was invited to participate in the 2023 China (Changli) Cross-border E-commerce Summit Forum hosted by the Changli County Party Committee Government and co-organized by the Hebei Cross-Border E-Commerce Association and the Hebei Changli Economic Development Zone Management Committee. .With the theme of 'New Situation, New Business Forms, and New Silk Road', this summit forum specially invited well-known domestic experts and scholars, industry leaders, and heads of cross-border e-commerce companies to discuss the advent of the post-epidemic economy, the rapid development of digital trade, and the global Against the background of intensified geopolitics, we will explore the opportunities and challenges of China's cross-border trade development in the new era of 'One Belt, One Road', provide new perspectives, new paths, and new methods for local enterprises and brands in Changli to go overseas, and help build a strong foreign trade county and Qinhuangdao cross-border trade. The development highland of the Overseas E-commerce Comprehensive Pilot Zone and the Foreign Trade Innovation Demonstration Base will provide suggestions and suggestions to promote the transformation and upgrading of Changli's industry, create a new cross-border business card for Changli, and open up a new situation in Changli's foreign trade development in an all-round way.
In order to synchronize the needs of the development of Chinese brands in the globalization stage, and better meet the needs of huge Chinese corporate brands to go overseas, so that Chinese users can receive more professional overseas marketing services and rapid response, recently, Beijing Sunac Cloud has spread good news again. !On the basis of many years of cooperation, Beijing Sunac Cloud has upgraded its cooperation with LinkedIn and successfully promoted to the 2023 LinkedIn advertising and marketing business regional agent.
Views: 0 Author: Site Editor Publish Time: 2021-12-11 Origin: Site
Data shows that Yandex’s share of Russia’s search market is nearly 60%. We can understand that Russia’s Yandex is like China’s Baidu.If you want to enter the Russian market, the local search engine giant must master it. Today we introduce to you the Russian keyword tool Yandex wordstat. It can query the keywords of the promotion page, count the information of related keywords, and predict the traffic.With this information, companies can focus on more valuable topics, use highly relevant keywords to efficiently operate advertising accounts, and conduct precise marketing.Next, we will teach you how to quickly get started with Yandex wordstat from three aspects: registration, use cases and operators of the tool. 1. Registration process Yandex wordstat URL is as follows: https://wordstat.Yandex.com/ To enter the website, you need to log in to your Yandex account before using it. If you don’t have an account, you can register for free. Enter the relevant information to register successfully, and then the interface will automatically jump to the Yandex keyword tool.Next you can use Yandex wordstat. 2. Use cases Let’s take a steel pipe enterprise as an example to introduce how to use this keyword tool. Before introducing it, let’s first explain that keyword queries must be in Russian, but there is a certain deviation in the translation from Chinese to Russian, and sometimes it is not suitable for users in Russian-speaking areas. According to the search habits, here we recommend first translating from Chinese to English, then translating from English to Russian, and then perform image search in Yandex for the found words.If the searched pictures all contain the words you are looking for, then the translated keywords will conform to the search habits of users in Russian-speaking areas.Closer to home, let’s start with the specific use of Yandex wordstat. Enter the common export products of steel pipe companies respectively. Here we choose Арматура (rebar) and Холоднокатаная сталь (cold-rolled steel). You can see that the search volume for rebar is 756473, which is much higher than that of cold-rolled steel. We narrowed down the area for further testing and found that rebar still takes the lead and has more market prospects. Through the similar keyword recommendations on the side, we also got more promising keywords, such as profile pipe, 436,421, which can be added to the keyword group. Next, let's take a look at whether there is a seasonal effect on rebar. Click 'Query History' to see the search trend throughout the year. The search peak is reached around June and is at a low point in January. The blue line here (absolute) represents the absolute indicator, which refers to the keyword display volume; the red line (relative) is the relative indicator, which refers to the ratio of the keyword display volume to the entire page word display volume, indicating the popularity of search keywords. degree.When the red line is above the blue line, demand is higher than normal, otherwise, demand is lower than normal. 3. Operators In order for the tool to query keywords more accurately, we also need to understand the operator logic of wordstat. 1. ' ' (quotation marks) This operator can rearrange words in any case by searching for the specified phrase (any ending is allowed) and excluding other words not contained in the required phrase. As shown in the picture, we see that the total number of searches for 'wooden furniture' is only 952. 2. !(exclamation mark) Correct the form of the word to allow other words to appear in the phrase, but only at the specified end. As shown in the figure above, the query '!Wooden! Furniture' gets the number of phrases with fixed suffixes. 3. Operators''and!The combination The combination of quotation marks and exclamation marks can help users find out the number of hits for a specific keyword. For example, if you search for the phrase '! Wooden! Furniture', you will get a keyword phrase without other words and with a fixed ending: wooden furniture. It shows that there are 942 searches per month. 4. Additional operator: + (plus sign) Yandex does not consider prepositions and conjunctions.To see statistics that take a preposition or conjunction into account, it must be preceded by ' +'. For example, if wooden furniture is in Moscow, you need to add '+' in front of the preposition 'in' to get accurate search requirements. 5. - (minus sign) Remove words that need to be excluded from statistics.For example, if you exclude the word 'furniture' from your query, the statistics will return wooden walls, floors, windows, stairs, houses, etc. for keywords other than furniture. 6. [ ] (square brackets) Take into account the need to use prepositions and fix the order of the words in the sentence.We need to use square brackets, as shown in the picture above, we can see that the preposition 'in' is used in the statistical results, the order of the phrases remains consistent, and the end is added. 7. () (brackets) and | (vertical separator) ( ) (parentheses) group keywords by combining multiple searches into one keyword. | (vertical separator) obtains statistical information while considering multiple conditions, similar to ' or ' logic. The two are often used in combination to display statistical information about several parameters of an object at once. As shown above, wood, plastic and metal furniture are searched simultaneously, taking into account all word forms and using 'affixes'. 8. The combination of quotation marks ' ', square brackets [] and exclamation mark '!' Allows excluding other words, fixing word forms and query order.As shown in the figure, the search for '[!Wood! Furniture]' results in a keyword search volume that only contains the words wood and furniture in the same order, which is 820.